Zero to One

What valuable company is nobody building?

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.

‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ - Elon Musk, CEO of SpaceX and Tesla

‘This book delivers completely new and refreshing ideas on how to create value in the world.’ - Mark Zuckerberg, CEO of Facebook

‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ - Nassim Nicholas Taleb, author of The Black Swan

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